In order to track data within Shoppable® DTC Lite, you will need to listen to certain events that are being transmitted back to the domain that you already own. These events...
In order to track data within Shoppable® DTC Lite, you will need to listen to certain events that are being transmitted back to the domain that you already own. These events include, but are not limited to, Add_to_cart; Remove_from_cart; and Cart_found; as well as checkout tracking events.
Note: more in-depth details can be found, here: https://ask.shoppable.com/knowledge/how-to-setup-shoppable.
Tracking data within Shoppable® Ad Experience is a bit different. Within the Shoppable® Ad Experience setup interface, we have input fields that can be used to add the ID of your tracking network. We support TikTok, Google, and Facebook.